Wait! You're Not Done Yet!

We're excited to meet with you! Welcome and watch this introduction below so you can prepare for your conversation to get clarity and perspective around your next steps in YOUR business. Below this introduction you will find video testimonials from real mentees whom I have worked with in my  mentoring programs at various levels. You'll find FAQ's about timing, financing, and more. Take a few minutes to see if YOU think we might be a good fit for you and bring your questions to your call.
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01.

Scoop a call!

02.

Meet with Cat!

03.

Gain Clarity & Perspective on YOUR business

What our learners say

Click through these testimonials to see their videos on our YouTube channel for their experience in learning with Cat.
"I had faith in you and what I wanted, and you said 'and faith in yourself'..."
Mim Quine
"When we're doing EVERYTHING we can't be in service at our fullest power."
Joni Hough
"Im building my business and staying in my photo related job as I build these foundations for success."
Alena Florie
Testimonial: Working with cat

Ivana Desancic, from North Carolina to Chicago, IL

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The introvert's introvert, Ivana knows that she is responsible for the success of her business. She "could" make the excuses about "not being good around people" or how exhausting it can be but at the end of the day, if she doesn't build the relationships needed for her success, then who will?
Ivana began working with Cat in Jan of 2024 with a $7k per month sales average.

  • Jan: 6k
  • Feb 12k
  • Mar 20k and her first 10k sale

It isn't rocket science, its refinement, accountability, and integrating specific steps and methodologies to maximize your profit margins and serve with the love your clients deserve from you. And that can't happen in struggle


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About us

We build experience

On this call regardless of whether we choose to work together or not feel assured you will walk away with clarity around next steps you can take to move the needle toward your goals.

  • Find the zoom connection links and information in your confirmation email
  • Please be on time
  • Attend from a quiet area, preferably on a computer & not your phone with a pen & paper for notes

From Cat

"Consistent $20K months don't happen by accident. They happen on purpose, driven by CEO's who are accountable, coachable, and committed."
Cat Ford-Coates
CEO, Portrait Photographer, Mentor

Frequently asked questions

Who will I be meeting with?

You will be meeting with Cat. We've had other successful mentees take these calls in the past but have found that people prefer meeting with Cat directly to get perspective and answers to their questions.

Can I reschedule my call if something comes up?

Save for real emergencies, we don't allow for reschedules for these appointments. Cat is reserving an hour of her time for you and your business at no charge to you. We simply ask that you respect your time and hers for the time you booked for your appointment.

What do I do if I need financing options for your program?

If we decide we would be a good fit in working together, and you need financing for the program recommended affirm is an option many of my mentees have enrolled in as they have 12-48 month options for repayment. If financing is something you would like to look into, please apply for their program PRIOR to our meeting.
If we decide it would be a good idea to work together we can move forward, and if we don't think it's a good fit, you know you have financing available for something that would be worthwhile for you.

Am I going to be pitched a sale on this call?

The purpose of this call is to determine if Cat believes she can help you in your portrait business, She has helped hundreds of portrait photographers scale to $100k and even past $250k in addition to her business being over $500k. If she feels you would be a good fit she will make an offer, and if she doesn't believe you would be, no harm no foul. Cat is happy to give you perspective with your current challenges with next steps you can take to get where you want to be.
Testimonial: Working with cat

Going All In with Canadian Portrait Photographer
Aamel Abed of Diamonds Portraits

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Canadian portrait photographer Aamel Abed shares how coming to the portrait space following a career in IT she sold her work, as many of us do for $60 a session and included everything for her clients and as of March 2024 is at a $3000+ sales average
What does coaching with cat look like?

⬇️ Review a group coaching call here ⬇️

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Support in real time with business owners building their portrait studios under the support from Cat Ford-Coates
Testimonial: Working with cat

From Pawn Shop Employee to Successful Portrait Artist with Simon Diez

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Portrait artist Simon Diez shares how approaching life and business through community is how he's been able to grow at an exponential rate. Enrolling in educational programs with Cat among others has allowed him to leave his position as a pawn shop employee to now having a successful portrait studio and offering workshops with all-star line-ups with photograohy educators in his Washington studio.

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